One of the more interesting points that Shou Chew from TikTok expressed on the talk was about how the platform rewards those with talents.
Initially, I thought this quite a lot of nonsense, especially because the kind of videos that get recommended to me for things like keyboards and the like, can actually be quite simple, and not very special. Or at least I struggle to see where the talent is.
After some thinking through, I do think this is quite real. It does take quite a lot of video editing talent, to chop the videos up in an interesting enough way. I personally don’t have the skill or patience to edit videos in such a specific way. Most of my videos are as simple as possible, and made as quickly as I can. This follows the YouTube type of algorithm, where the consistency is key.
But if TikTok does give value to the style of video editing, I think there really could be a lot done there. It does mean that I need to up my skills at video editing, and there’s a lot of work that goes in to listening to audio, or just finding the right amount of footage to make it work.
I think that’s talent there, and maybe, just someday, I would have the talent to do the video editing that way. Maybe.